New Delhi, May 6 (Reporter) QUE, an eyewear startup, and renowned cricketer Shikhar Dhawan have collaborated wherein the later has joined as an investor and also Brand Ambassador for the product. In this amazing feat, Dhawan joins QUE not only as an investor but as a partner & brand ambassador. This dynamic alliance between the sterling batsman and the eyewear brand marks a significant stride toward redefining one’s individuality, self-expression, and style, QUE said in a statement here. It didn’t disclose the details of investment made by Dhawan in the startup. The onboarding of Shikhar as an investor, partner, and brand ambassador will play a pivotal role in QUE's trajectory – by enabling the brand to launch strongly, amplifying marketing efforts, and enhancing product offerings, it said. “I am delighted to be associated with QUE, a brand that shares my commitment to quality and style. As someone who values both fashion and functionality, I believe QUE's innovative approach to eyewear will resonate with consumers seeking premium products that complement their lifestyles,” Dhawan said on the development. “I look forward to representing QUE and contributing to its success. Together, we will set new standards in eyewear excellence, empowering individuals to embrace their individuality and make a bold fashion statement while ensuring the utmost protection for their eyes,” he added. QUE, co-founded by Shashank Saurabh, Abhishek Deep, and Kumar Vagish, has set an ambitious target of making the venture worth USD 8.6 billion by 2028. “We are delighted to have Shikhar not only as an investor and partner but also as a brand ambassador. As we prepare for the launch of QUE, we are confident in our ability to lay a strong foundation for our brand. QUE is poised to gradually establish its presence in the market, paving the way to empower individuals from all walks of life to embrace and celebrate their individuality through our unique sunglasses offerings,” Saurabh said...////...